An intelligent companion for women's health. Personalized, evidence-based guidance in your brand's voice. Here are three ways she could live inside the K-Y world.
Pick a path and talk to her live: the menopause experience, a partner's experience, or something else. She answers in K-Y's voice, and a living profile of who she is talking to builds as you go.
Ema lives on the blog and makes it interactive. Low disruption, on content K-Y already publishes. Ask her anything and she curates the right stories and products.
One Diane multiplied across thousands. What women ask, how they feel, where they hesitate, which products resonate. First-party insight K-Y owns.